case studies
Mission Log
Voyagers we’ve partnered with to build and launch exceptional digital experiences.
Voyagers we’ve partnered with to build and launch exceptional digital experiences.
Nordic Kitchens & Baths’ existing website did not effectively convey the essence of its luxury brand or streamline its business operations. The website’s fragmented design and complicated navigation made it challenging for potential clients to explore the extensive galleries of custom design projects and the full range of product offerings.
Astroplane led the complete overhaul of the firm’s online presence. The mission was to create an intuitive experience that would capture the brand’s premium quality and provide an effortless payment solution for its clients.
To address the firm’s branding challenge, Astroplane developed an entirely new visual language and layout. We utilized the company’s existing Scandinavian color scheme, lightening the original dark blue and deep yellow to softer shades for a more visually appealing aesthetic. We also introduced a more elegant serif font for headlines, replacing the boxy, sans-serif fonts to better reflect the firm’s high-end status.
The key element of this transformation was a dynamic homepage animation that directly supported the headline: “Why Just Dream It. Live in It!” The animation begins with an empty room, representing the starting point of a client’s dream. It then progressively constructs a complete kitchen by carefully placing and assembling each component. This effect effectively showcases the firm’s core value proposition, visually bringing the client’s dream to life.
The firm’s original multi-page gallery created a disjointed experience, which was particularly frustrating for mobile users. To solve this, Astroplane designed a unified, filterable, one-page layout for both the custom projects gallery and the luxury products showroom gallery. This fluid approach significantly reduced the number of clicks and page loading times, allowing users to easily browse the entire collection from a single, cohesive view. The single-page design was especially beneficial for mobile users, providing a seamless experience and eliminating the need to navigate between multiple pages.
Previously, the client managed payments manually, which was inefficient and led to significant administrative overhead. To address this issue and offer a professional and secure solution, Astroplane integrated PayPal Payflow. By linking the client’s existing merchant account and payment processor to this gateway, Astroplane helped reduce transaction processing fees. This robust payment gateway provides a convenient way for clients to pay recurring invoices online, supports flexible payment options, and automates key financial processes.
The new website has successfully established a sophisticated and cohesive digital presence for the luxury brand. With an improved user experience and enhanced visuals, the site effectively showcases the brand’s expertise. Additionally, the integrated payment system has streamlined operations, creating a seamless experience for both the firm and its clients.
Share your mission objectives via our Project Discovery Form, and we’ll begin the countdown to launch your brand into the stratosphere.